FancyGEO

GBP Audit

GBP-level analytics

Quality Cooling & Heating QC

GBP Health Score

+5 this month
20 /100

Your profile is in Critical shape — invisible in the Map Pack for most local queries. Review velocity, services list, and secondary categories are the biggest gaps. 6 errors and 5 opportunities below.

4413 Sayles Blvd, Abilene, TX 79605 · Last audit: May 22, 2026 at 3:14 AM
Fix 6 errors View 5 opportunities
20 Critical

Critical Issues

Highest-impact issues blocking your Map Pack ranking.

No services list

Critical

Review velocity 0.6/mo

Critical

Primary category mismatch

Critical

No photos in 90 days

High

How this score is calculated

13 signals · sorted by points lost · biggest gaps first

20 / 100
Signal Earned Progress Explanation
Review velocity vs competitors 0 / 20
0.6/mo vs competitor median 4.2/mo — 7× behind
Review count vs competitors 3 / 15
47 reviews vs competitor median 184 — quarter the count
Services list populated 0 / 12
No services configured — each service is individually indexed
Primary category specificity 3 / 10
"HVAC Contractor" — 4 of 5 competitors use "Heating Contractor"
Secondary categories 0 / 8
None configured — competitors average 3 relevant secondaries
Review recency 0 / 8
Last review 94 days ago — zero credit at ≥90 days
Photo recency + volume 2 / 7
18 photos, none uploaded in last 94 days
Rating vs competitors 3 / 5
4.1★ vs competitor median 4.4★
Attributes configured 2 / 4
Payment methods set; service options and accessibility missing
Landing page relevance 0 / 3
GBP-linked URL points to homepage, not a service page
Review response rate 1 / 2
52% response rate — ranking lift correlates with 80%+
Service-area or address accuracy 3 / 3
Verified address matches NAP across citations
Verification + hours gate 3 / 3
Profile verified, hours set
Total 20 / 100 Raw score before any caps. (No cap applied — profile is verified and has hours.)

Errors (6)

Objectively wrong or missing — fix these first

0 of 6 resolved

  • No services list configured

    −12 pts Critical

    Each service entry is individually indexed by Google.

  • Last review was 94 days ago

    −8 pts High

    Review recency is a top-5 ranking factor (Whitespark 2026).

  • No secondary categories set

    −8 pts High

    Free real estate competitors are using.

  • No photos in 94 days

    −5 pts High

    Recent photos signal an active business to Google's algorithm.

  • Low owner-response rate

    −1 pt Medium

    Only 10% of last 20 reviews have an owner response.

  • GBP-linked URL points to homepage

    −3 pts Medium

    Service-specific landing pages rank better than the homepage.

Opportunities (5)

Competitive gaps — close these to overtake local rivals

0 of 5 resolved

  • Review velocity 7× behind competitors

    −20 pts Critical

    You: 0.6/mo · Competitor median: 4.2/mo

  • Primary category mismatch

    −7 pts Critical

    You: HVAC Contractor · 4 of 5 competitors use Heating Contractor.

  • Quarter the reviews of local rivals

    −12 pts High

    You: 47 · Competitor median: 184

  • Photo count below local floor

    −2 pts High

    You: 18 · Competitor median: 52

  • Rating below local competitor median

    −2 pts Medium

    You: 4.1 ★ · Competitor median: 4.4 ★

NAP Citations

Name, Address & Phone consistency across the web · BrightLocal + AI scan

Last scan: May 22, 2026

14 of 287 citations have errors. Fixing the top sites below resolves most AI-engine mismatches.

273
Consistent
8
Phone mismatch
4
Address mismatch
2
Missing / duplicate

Top priority errors

High-traffic sites that AI engines cite

  • Yelp — phone mismatch

    Critical

    Listed: (325) 437-2891 · Correct: (325) 676-5152

  • Apple Maps — missing listing

    Critical

    Apple Maps powers Siri, ChatGPT iOS, and ~25% of mobile local search.

  • Facebook — address mismatch

    High

    Listed: 4310 S 1st St (old) · Correct: 4413 Sayles Blvd

  • Bing Places — phone mismatch

    High

    Bing Places feeds Copilot, ChatGPT desktop, and DuckDuckGo local results.

  • BBB — name variant

    Medium

    Listed: Quality Cooling and Heating LLC · Correct: Quality Cooling & Heating

Showing 5 of 14 errors across 287 scanned citations View all 287 citations

Score History

GBP Health Score and supporting metrics over time

Competitor Comparison

5 local HVAC competitors in Abilene · Google Places API

Updated daily
Business Primary Category Reviews Rating Reviews / mo Photos
Quality Cooling & Heating (you) HVAC Contractor 47 4.1 ★ 0.6 18
A1 Heating & Air Heating Contractor 312 4.6 ★ 5.8 68
Big Country HVAC Services Heating Contractor 218 4.4 ★ 4.2 52
Abilene Air Conditioning Co. Heating Contractor 184 4.4 ★ 3.7 44
West Texas Cooling HVAC Contractor 156 4.3 ★ 3.4 47
Sayles Boulevard Heating Heating Contractor 142 4.5 ★ 3.9 49
Median: 184 reviews · 4.4 ★ · 4.2/mo · 52 photos better   at median   below

Get the full optimization plan

Category strategy, ready-to-paste description, services list, and ongoing actions — all in your AI-generated GBP recommendation.

View recommendation

Audit generated from GBP API + Google Places API · Prompt version v2 · Run ID: aud_8x3kp2nz