A tight threshold keeps the signal high — you only see the requests where you're a credible expert source. Turn on email forwarding to get matches in your inbox too.
PR opportunity matching
We monitor HARO — a service journalists use to find expert sources — and surface only the requests that match your business. Replies go directly to the journalist.
Keywords we match you on
Auto-generated from your business profile. The AI scores every journalist request against these — edit them to steer what you get matched to.
Match threshold
Minimum AI relevance score to reach you. Higher = fewer, stronger matches.
Email me matches as they arrive OFF BY DEFAULT
Get each match the moment it's found. Prefer to just check the platform? Leave this off — everything always appears in your feed.
Defaults to your notification email. Each email includes the one-line "why this matched" and a link back here. HARO requests are time-sensitive, so we email each match the moment it's found.